Case overview
Njema Safaris Ltd is a leading tour and travel company based in Nairobi, Kenya, offering professional safari experiences across Kenya, Uganda, and beyond. As a fully registered and licensed operator affiliated with various tourism associations, Njema Safaris needed a trusted, high-converting, and visually captivating website to match their industry reputation and showcase their incredible travel packages.
The Brief
The client’s goals for the website included:
Establish a credible online presence to support global bookings and inquiries.
Showcase tour packages, destinations, testimonials, and trip galleries.
Provide users with an intuitive way to submit booking requests and contact forms.
Integrate links to TripAdvisor reviews and client testimonials.
Create a visual identity that captures the magic of East African safaris while feeling premium and professional.
Our Approach
We designed and developed a visually immersive platform that:
Captures the Emotion of Safari Travel – With high-resolution imagery, earth-toned color palettes, and elegant typography.
Simplifies Booking & Browsing – Clear CTAs, structured tour categories, and easy inquiry options throughout.
Optimized for Mobile Safari Planners – Ensured a fully responsive experience for tourists planning trips from abroad.
Search Engine Optimized – Implemented keyword-rich meta data and content structure to help Njema rank higher in travel-related searches.
TripAdvisor Integration – Included a feed and visual callouts that build trust via verified reviews.
The Results
The revamped Njema Safaris website not only elevated their brand visually, but also streamlined communication with potential clients.
📈 Increased Tour Inquiry Submissions within the first month post-launch
🌍 International Traffic Growth from Europe and North America
📷 Improved Visual Impact through immersive galleries and destination highlights
💬 Seamless Testimonial Access via TripAdvisor embed and site-based reviews
