Outdoor Kids Kenya

Case overview

Outdoor Kids Kenya believes in helping children build confidence, curiosity, and creativity through nature-based experiences. Their programs offer educational outdoor activities that encourage exploration and environmental awareness. The organization needed a colorful, playful, and professional website that reflects this spirit.

The Brief

They needed:

  • A kid-friendly website design with parent-friendly usability.

  • Dedicated sections for activities, signups, events, and safety protocols.

  • Fun, colorful visual elements that stay within a clean framework.

  • A backend system for event management and program updates.

Our Approach

  • We used bright colors, custom icons, and playful fonts to engage both kids and parents.

  • Built a structured layout for programs, FAQs, and galleries using a modular WordPress system.

  • Added testimonials and media to help build parent trust.

  • Optimized the mobile experience for busy parents on the go.

The Results

  • 📊 2x increase in program signups via online forms

  • 🧒 Positive user experience for both kids and caregivers

  • 📷 Stronger visual brand identity with consistent style

14.3%

Decrease in bounce rate

51.3%

Increase in average session duration

87%

Increase in page views